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Are you benefiting from Enhanced Campaigns?

Recently Google introduced Enhanced Campaigns which are significantly different to the way AdWords campaigns used to work.  Most of the…

Why ‘one great keyword’ trumps thousands of...

I’ve seen a lot of AdWords accounts in my time and without fail the biggest problem I see is not…

Choosing the Right Keyword for your Google...

A successful AdWords campaign lives and dies with your choice of keywords. To get a healthy stream of leads/customers coming…

How to write Ads that get Clicked

Without a doubt, ad copy writing is an art. You have a set canvas to work out (with specific character…

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